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FRO
Article
4 min read
May 13, 2026
From 2.3x to 4.7x ROAS: Rescuing a DTC Skincare Brand’s Paid Media in 6 Months
A fast-growing skincare brand watched their Meta ROAS collapse from 4.1x to 2.3x over eight months. We restructured their full...
Dilip
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